Owner + Creative Director

HEATHER BERARDI DESIGN LLC
Jun 2025 – Present

Heather Berardi Design is a full-service graphic design studio focused on creating purposeful, creative solutions—from print and website design to strategic branding. We collaborate closely with our clients to understand their goals and craft tailored designs that help their brand stand out.

Senior Art Director

LOUIS + PARTNERS DESIGN
Feb 2008 – Present

Successfully manage and coordinate design projects from concept through completion. Work closely with a variety of clients, including InVue Security, Iverify, FirstEnergy, Akron Children’s Hospital, Berlin Gardens and TruMotion Therapy to develop and implement a wide range of initiatives including:  brand marks, corporate literature, website design, environmental graphics, product launches and sales kits.

• Oversee the development, implementation and production of client communications, initiatives, and overall visual brand language

• Developed safety initiative for FirstEnergy nuclear facilities that was eventually rolled out to all FirstEnergy utilities across the US

• Established visual brand language for InVue Security, a global leader in retail security, and continue to oversee all visual communications

• Manage and work with contracted team members (writers, developers, photographers, videographers and talent); oversee and mentor interns

• Coordinate and direct photo and video shoots; book talent when needed; develop style guidelines for talent and photography crew